In this episode we have Jeff Tarran joining us. Jeff is the Chief Operating Officer of Gunderson Direct, one of the leading marketing agencies specializing in direct mail in the U.S. Gunderson has been building and improving direct mail programs for large companies and well funded startups for over … Read more about Unlocking the Distinctive Power of Direct Mail Data with Jeff Tarran #02
The Future of Customer Communication and Sustainability with Steve Falk #04
In this episode we have Steve Falk, the VP Partnerships and Sustainability at The AIIM Group in Aurora, Ontario. With expertise in both physical and digital technologies, Steve and the team at AIIM integrate triggered Variable Data Printing and Direct Mail into clients' tech stacks, driving improved … Read more about The Future of Customer Communication and Sustainability with Steve Falk #04
Using Behavioral Science in Marketing with Nancy Harhut #01
In this episode we have Nancy Harhut joining us. Nancy is the Co-Founder and Chief Creative Officer at HBT Marketing. They create digital and direct marketing campaigns driven by what behavioral scientists have proven about how people make decisions. And, we deliver superior results for some of the … Read more about Using Behavioral Science in Marketing with Nancy Harhut #01