Direct mail is one of the few channels that still captures real attention across every generation. 57% of Baby Boomers, 45% of Gen X, 41% of Millennials, and 37% of Gen Z said they would be disappointed if they stopped getting direct mail pieces. The difference today is in the execution. How … Read more about 8 Direct Mail Automation Strategies That Deliver Results
Figma Direct Mail Automation Is Here; Design Print-Ready Mailers Without Leaving Figma
If you design in Figma, direct mail has always come with a hidden tax. Figma direct mail automation tools have largely been absent from the Figma partner community. Not a monetary one. A workflow one. Every time a client or campaign required a physical mailer, you had to leave Figma, track down … Read more about Figma Direct Mail Automation Is Here; Design Print-Ready Mailers Without Leaving Figma
How Gundir is Redefining Direct Mail Strategy for 2026
Direct mail agencies tend to look a lot alike. They take your list, print your piece, drop it in the mail, and send you a report. Rinse and repeat. Gundir is not that agency. In a recent episode of Print to Pixel, I sat down with Lindsay Weisgerber, the Chief Operating Officer at Gundir, … Read more about How Gundir is Redefining Direct Mail Strategy for 2026
Postalytics Feb 2026 Agency Edition UI Refresh
Postalytics is rolling out a major wave of updates in early 2026. Along with a redesigned user interface across the core platform and the launch of our new Figma direct mail integration, we’ve also refreshed the Agency Edition experience. Agency Management Interface Updates The Postalytics … Read more about Postalytics Feb 2026 Agency Edition UI Refresh
Postalytics Feb 2026 UI Refresh and Figma Integration
As Postalytics has grown over the years, we have been consistently adding new features and capabilities into the platform. As the pace of these changes accelerates in 2026, we’ve run into the limits of what can be done with the User Interface (UI) framework that we’ve been working with since our … Read more about Postalytics Feb 2026 UI Refresh and Figma Integration
Generational Marketing Strategies for Direct Mail: What New Research Reveals (and How to Automate It)
If you’re still sending the same direct mail message to every audience segment, you’re not really direct mail marketing. You’re doing mass production. And in 2026, that’s a losing strategy—because consumers don’t respond to channels. They respond to relevance. That’s why new research … Read more about Generational Marketing Strategies for Direct Mail: What New Research Reveals (and How to Automate It)
AI for Home Services Marketing: Stop Making This Mistake (Expert Tips from Susan Frew)
If you're a marketer or agency serving the home services industry, you've likely wondered how to leverage AI without falling into the trap of generic, robotic content. Susan Frew, servant leader of Sunshine Home Services and AI keynote speaker, recently joined our Print to Pixel podcast to share her … Read more about AI for Home Services Marketing: Stop Making This Mistake (Expert Tips from Susan Frew)
Best Direct Mail API: How to Choose the Right Platform for Modern, Omnichannel Marketing
If you’re researching the best direct mail API, you’re likely trying to solve more than just mail fulfillment. Today’s direct mail programs are expected to: That means the “best” direct mail API isn’t universal—it depends on how strategically you plan to use direct mail. This guide … Read more about Best Direct Mail API: How to Choose the Right Platform for Modern, Omnichannel Marketing