Postalytics Webinar: Marketing Operations in 2025

Marketing Operations in 2025 webinar

Marketing operations often work behind the scenes, quietly powering the campaigns and strategies that drive business success. Yet, this vital function rarely gets the recognition it deserves. That’s why Postalytics is thrilled to sponsor an exclusive webinar on December 11th, 2024, designed to shine a spotlight on marketing operations and provide actionable insights to supercharge your efforts in 2025 and beyond.

Led by marketing operations experts Mike Rizzo and Darrell Alfonso, this webinar promises to be a game-changer. Here’s why you can’t afford to miss it.


Discover the 7 P Model for Marketing Operations Success for 2025

At the heart of this webinar lies the 7 P Model, a cutting-edge framework designed to evaluate and optimize your marketing operations. This framework dives into seven critical areas—each essential for creating a cohesive, high-performing marketing ops function.

You’ll learn how these pillars can:

  • Streamline workflows
  • Improve resource allocation
  • Foster cross-functional collaboration
  • Enable data-driven decision-making

By mastering the 7 P Model, your team can become a productivity powerhouse, ensuring your marketing efforts are efficient, scalable, and aligned with organizational goals.


Insights from Industry Visionaries

This isn’t just another webinar—it’s an opportunity to learn from two of the most respected leaders in marketing operations:

  • Mike Rizzo, Founder & CEO of MarketingOps.com, brings years of experience empowering marketing ops professionals. From managing the MO Pros community to hosting marquee events like MOps-Apalooza, Mike has built a reputation for delivering transformative insights.
  • Darrell Alfonso, Director of Marketing Strategy and Operations at Indeed.com, offers a wealth of expertise in leveraging Martech to drive business growth. As the author of The Martech Handbook and an industry speaker, Darrell’s guidance is both strategic and deeply actionable.

Together, Mike and Darrell will equip you with the knowledge and tools to elevate your marketing operations function.


Actionable Takeaways for 2025

This webinar is not about theory—it’s about practical steps you can implement immediately. Here’s what you’ll gain:

  1. Clarity on the 7 P Model: Learn how to apply this framework to assess your current operations and identify growth areas.
  2. Strategies for Cross-Functional Alignment: Discover ways to collaborate seamlessly with teams across product, sales, and finance to maximize impact.
  3. Efficiency Boosts Through Metrics and Tech: Uncover tools and processes to streamline workflows, manage Martech platforms, and track performance effectively.

Why Attend Now?

Marketing Operations in 2025 is poised to be more competitive and tech-driven than ever. The stakes are high, and the margin for inefficiency is razor-thin. This webinar is your chance to stay ahead of the curve by learning from the best in the business.


Save the Date

📅 When: December 11th, 2024, at 11:00 AM PST | 2:00 PM EST | 7:00 PM GMT
📍 Where: Online


Whether you’re a Postalytics customer, a marketing leader, or a Martech enthusiast, this is your chance to gain an edge. Register today to unlock the full potential of your marketing operations in 2025 and beyond!

Secure Your Spot Now

Seats are limited, so don’t wait! Register here to reserve your spot.


Empower your marketing operations team to achieve unparalleled success. Join us on December 11th!

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About the Author

Dennis Kelly
Dennis Kelly

Dennis Kelly is CEO and co-founder of Postalytics, the leading direct mail automation platform for marketers to build, deploy and manage direct mail marketing campaigns. Postalytics is Dennis’ 6th startup. He has been involved in starting and growing early-stage technology ventures for over 30 years and has held senior management roles at a diverse set of large technology firms including Computer Associates, Palm Inc. and Achieve Healthcare Information Systems.