Direct mail is about more than just reaching new prospects. It's also an invaluable tool for nurturing the relationships you already have. When you think of direct mail, your mind probably jumps straight to lead generation. However, new customer growth is just one of the many functions direct … Read more about Direct Mail Beyond Customer Acquisition: The Surprising Everyday Benefits
How Do Automations Work in ActiveCampaign?
ActiveCampaign is a marketing platform that focuses on automation. It has hundreds of integrations that allow you to automate many parts of your workflow and processes. For example, direct mail marketers can integrate the tool with Postalytics to automate campaign sending and tracking. But how … Read more about How Do Automations Work in ActiveCampaign?
ActiveCampaign Review 2024: Features, Pros & Cons
ActiveCampaign is an all-in-one platform for businesses looking to create and automate personalized customer experiences. It has customers across 170 countries and offers a variety of features to cater to different needs. If you want to adopt the platform (or are considering alternatives), you’ve … Read more about ActiveCampaign Review 2024: Features, Pros & Cons
Key Benefits of Integrating Direct Mail with ActiveCampaign Through Postalytics
Are you a direct mail marketer looking for efficient marketing strategies? Or find yourself engaged in activities like manually sending campaigns or tracking them? As a direct mail automation platform, we solve many of these problems. But with the power of integrations, our clients can take their … Read more about Key Benefits of Integrating Direct Mail with ActiveCampaign Through Postalytics
New 8.5″ by 14″ Format – News
8.5” x 14” Letter/Reply and Long-Letter Format Now Available on the Postalytics Platform Popular with Nonprofit Organizations, the Format Adds a Key Option to the Direct Mail Automation Platform’s Growing Format Menu. ROCKLAND, Mass., May 24, 2024 /PRNewswire-PRWeb/ -- Postalytics, the … Read more about New 8.5″ by 14″ Format – News
Klaviyo Integration – News
May Release Postalytics Announces Integration with Klaviyo CRM and Marketing Automation Platform Deliver direct mail when it is most relevant to your audience with Klaviyo Flows, Lists, Segments Profiles and Contacts. ROCKLAND, Mass., May 7, 2024 /PRNewswire-PRWeb/ -- … Read more about Klaviyo Integration – News
Product Update: Direct Mail Suppression Lists, Integration Updates, System Performance & More
In marketing, understanding who you do not want to target is as crucial as knowing your desired audience. The process of removing names and addresses from mailing lists before distribution can be labor-intensive and involve extensive spreadsheet management. This is why we are thrilled to introduce … Read more about Product Update: Direct Mail Suppression Lists, Integration Updates, System Performance & More
Automated Direct Mail: Where’s it Going?
This isn't another article promoting the benefits of direct mail marketing. We've covered that topic thoroughly in blog articles, white papers, playbooks, and case studies. You are welcome to browse our library of informative content at postalytics.com and read any material that interests you. This … Read more about Automated Direct Mail: Where’s it Going?