The best marketing strategy for commercial real estate businesses The commercial real estate market is worth over $1 trillion in the United States. And there are over 2.1 million commercial real estate companies fighting for a slice of that market. So how do you ensure that your business … Read more about How to Successfully Advertise Commercial Real Estate in the United States
Direct Mailing API Tools Automate Postcard and Letter Campaigns
One key to success with direct mail is timing. If you send the right messages to the right customers at the right times, you will benefit from outstanding responses and conversions. The difficult part of this task is that at any point in time, your customers and prospects are at different points in … Read more about Direct Mailing API Tools Automate Postcard and Letter Campaigns
The 4 Best Ways to Use Direct Mail In your HVAC Marketing Strategy
HVAC marketing ideas that will set you apart from your competitors The HVAC market value in North America is worth $13.8 billion and is predicted to grow 5% annually, so it’s definitely a worthwhile industry to work in. But it is very competitive- there are over 105,000 HVAC … Read more about The 4 Best Ways to Use Direct Mail In your HVAC Marketing Strategy
New Dashboard, Zoho CRM Integration & More: Postalytics Update
We've just updated Postalytics with a major refresh of the Home Dashboard and have added a powerful new Zoho CRM integration among other improvements to Postalytics. If you're familiar with Postalytics, you know that we're focused on solving 3 big problems with traditional direct mail: … Read more about New Dashboard, Zoho CRM Integration & More: Postalytics Update
Lead Nurturing With Direct Mail
When you mention lead nurturing, most marketers immediately think of email. Automated drip sequences have long been the go-to method for staying in touch with prospects and encouraging them to progress in a sales process. There’s only one problem with this approach — well, really about a hundred and … Read more about Lead Nurturing With Direct Mail
USPS 2021 Rate Increases: All You Need To Know
Effective August 29th, 2021, the USPS has received approval from the Postal Regulatory Commission (PRC) to increase postage rates across the board for its "market dominant" services. Generally, this will impact the postage pricing that commercial mailers (like Postalytics) receive between 6% to 11% … Read more about USPS 2021 Rate Increases: All You Need To Know
Direct Mail With No Minimum Spend Or List Size?
New technology and business models now eliminate the old direct mail minimums that so often were a barrier to deployment for many marketers. The advantages of direct mail marketing are well known, but so are the drawbacks. Traditional direct mail campaign cost and complexity causes many printers … Read more about Direct Mail With No Minimum Spend Or List Size?
Generate Direct Mail Mortgage Leads Like a Pro
The mortgage industry is a competitive business. Potential customers may not be loyal to any individual lender and consider mortgages a commodity where one lender is as good as the next. Unless your company has a huge advertising budget, just getting borrowers to recognize your brand can be … Read more about Generate Direct Mail Mortgage Leads Like a Pro