As more and more marketing agencies are deploying the Postalytics Agency Edition, we're learning about how we can surround the core Postalytics Agency Edition solution with new products and services. Today, we're excited to announce the launch of a new product that will streamline the customer … Read more about Agency White Label Knowledgebase Now Live
We Analyzed 39 Bad Direct Mail Campaigns. Here Are Common Mistakes to Avoid
Direct mail is a terrific medium.Mail makes it easy to reach targeted households, and it engages multiple senses, which impacts information retention and brand recognition. Unlike digital messages, postal mail is immune to spam filters and ad blockers. It gets opened and enjoys a read rate far … Read more about We Analyzed 39 Bad Direct Mail Campaigns. Here Are Common Mistakes to Avoid
The Complete Guide to Direct Mail Response Tools
Many businesses are turning to direct mail marketing to escape the digital clutter caused by email marketing. With an array of options to personalize a direct mail campaign for different segments, it can be your go-to choice whether you need to make announcements, provide any necessary … Read more about The Complete Guide to Direct Mail Response Tools
The Complete Guide to Direct Mail Tools for Agencies
Digital marketing is slowly losing its cutting-edge appeal. With more and more businesses understanding the benefits of email marketing and SEO, digital marketing tactics are growing exponentially. As a result, consumers are being inundated with more digital campaigns than ever. The downside for … Read more about The Complete Guide to Direct Mail Tools for Agencies
How to Easily Create, Send & Automate Mailers in 2023
Are you looking to use direct mailers to generate leads, close sales, and retain customers? You're on to something. Direct mailers have a tangible impact, making customers feel valued and seen in a way other marketing methods can't replicate. Direct mail is powerful. And you can easily create and … Read more about How to Easily Create, Send & Automate Mailers in 2023
Direct Mail and AR: How Agencies Can Lead Clients into the Metaverse
Used as a verb, the word augment means making (something) greater by adding to it. Augmented reality (AR) technology superimposes computer-generated imagery on a user’s view of the real world. Remember the Pokémon Go app that changed the future of mobile gaming in 2014? That is AR. While nearly all … Read more about Direct Mail and AR: How Agencies Can Lead Clients into the Metaverse
How to Personalize Your Direct Mail Landing Pages for Greater Impact
There’s one thing most businesses can agree on — there’s too much competition. If you provide your audience the same experience they can get everywhere else, why would they convert into your customer? The same goes for your landing pages. When a potential customer arrives on … Read more about How to Personalize Your Direct Mail Landing Pages for Greater Impact
The Complete Guide to Direct Mail Management Tools
Consumers are bombarded with digital ads. And cutting through this noise to reach your potential customers can be challenging. Direct mail marketing offers an innovative way to achieve this effort. You can provide your customers with a unique, fast, and personalized experience that makes your … Read more about The Complete Guide to Direct Mail Management Tools