Postcard marketing can be an exceptionally useful channel for businesses looking to get their company or products in front of their target audience. Follow our top 8 postcard ideas for marketing your organization, and you'll likely have stronger than average results in your upcoming campaigns. … Read more about 8 Top Postcard Ideas For Marketing Your Business
7 Graphic Design Tips for Small Businesses
Direct mail is a very successful marketing tool for all businesses. Even small firms that may not have access to professional design skills can take advantage of postcards and letters to increase their marketing reach and boost client engagement. A few basic design rules can get small businesses … Read more about 7 Graphic Design Tips for Small Businesses
Direct Mail Marketing: The Revenue Stream Your Agency Has Been Missing
Despite suffering a setback during the pandemic, statistics show that advertising and marketing agencies in the U.S. still saw a 13.5% increase in revenues in 2021 compared to the previous year. But, with a thriving market comes increased competition, and to continue bringing in new customers and … Read more about Direct Mail Marketing: The Revenue Stream Your Agency Has Been Missing
![[POSTALYTICS] Top Direct Mail Management Tools for Streamlining Your Process](https://www.postalytics.com/wp-content/uploads/2023/04/POSTALYTICS-Top-Direct-Mail-Management-Tools-for-Streamlining-Your-Process-1024x536.jpg)
Top Direct Mail Management Tools for Streamlining Your Process
Did you know direct mail receives the highest ROI of 112% across all mediums? It outperforms SMS (102%), email (93%) and paid search (88%), and this return is why many companies have started adopting direct mail marketing alongside their online marketing initiatives. But managing direct mail … Read more about Top Direct Mail Management Tools for Streamlining Your Process
Agency White Label Knowledgebase Now Live
As more and more marketing agencies are deploying the Postalytics Agency Edition, we're learning about how we can surround the core Postalytics Agency Edition solution with new products and services. Today, we're excited to announce the launch of a new product that will streamline the customer … Read more about Agency White Label Knowledgebase Now Live
We Analyzed 39 Bad Direct Mail Campaigns. Here Are Common Mistakes to Avoid
Direct mail is a terrific medium.Mail makes it easy to reach targeted households, and it engages multiple senses, which impacts information retention and brand recognition. Unlike digital messages, postal mail is immune to spam filters and ad blockers. It gets opened and enjoys a read rate far … Read more about We Analyzed 39 Bad Direct Mail Campaigns. Here Are Common Mistakes to Avoid
![[POSTALYTICS] The Complete Guide to Direct Mail Response Tools](https://www.postalytics.com/wp-content/uploads/2023/04/POSTALYTICS-The-Complete-Guide-to-Direct-Mail-Response-Tools-1024x536.png)
The Complete Guide to Direct Mail Response Tools
Many businesses are turning to direct mail marketing to escape the digital clutter caused by email marketing. With an array of options to personalize a direct mail campaign for different segments, it can be your go-to choice whether you need to make announcements, provide any necessary … Read more about The Complete Guide to Direct Mail Response Tools
![[POSTALYTICS] The Complete Guide to Direct Mail Tools for Agencies](https://www.postalytics.com/wp-content/uploads/2023/04/POSTALYTICS-The-Complete-Guide-to-Direct-Mail-Tools-for-Agencies-1024x536.png)
The Complete Guide to Direct Mail Tools for Agencies
Digital marketing is slowly losing its cutting-edge appeal. With more and more businesses understanding the benefits of email marketing and SEO, digital marketing tactics are growing exponentially. As a result, consumers are being inundated with more digital campaigns than ever. The downside for … Read more about The Complete Guide to Direct Mail Tools for Agencies