According to the Census Bureau’s 2020 population estimate, about 58 million adults aged 65 and older live in the U.S. Whether you want to build awareness for your assisted living center or get more leads for supplements aimed at seniors, direct mail is a great way to reach these adults. It … Read more about Senior Living Direct Mail: Best Practices & Examples
Gmail & Yahoo Mail Changes in 2024 and What it Means for Your Email Marketing Campaign
Much of your email marketing campaign’s success relies on whether the email gets delivered to the recipient’s inbox or goes straight to the spam folder. With Google and Yahoo turning email best practices into mandatory requirements, there’s a big question mark on how to ensure your emails … Read more about Gmail & Yahoo Mail Changes in 2024 and What it Means for Your Email Marketing Campaign
Direct Mail Academy – News
Postalytics Announces Its Direct Mail Academy Mail Mastery Unlocked ROCKLAND, Mass., Feb. 16, 2024 /PRNewswire-PRWeb/ -- Postalytics, the leading direct mail automation platform, is now offering free courses to help marketers unlock the secrets of modern, successful direct mail … Read more about Direct Mail Academy – News
USPS Bulk Mail Rates for Non-Profit Organizations: Everything to Know
Non-profit mail accounts for 10% of all mail volume in the United States, according to the Alliance of Non-profit Mailers. The United States Postal Service (USPS) encourages reasonable postage rates for qualified organizations by offering non-profit print and marketing mail rates. If your … Read more about USPS Bulk Mail Rates for Non-Profit Organizations: Everything to Know
15 Proven Marketing Tools Used by Industry Leaders in 2024
The marketing world is changing daily. New trends and technologies are emerging, and marketers are constantly looking for the next big thing to promote their products. But from the sea of marketing tools and trends, which ones will help you replicate the results of industry … Read more about 15 Proven Marketing Tools Used by Industry Leaders in 2024
48 Direct Mail Statistics Marketers Should Know in 2024
In this increasingly digital world, you might easily overlook a channel that offers the strongest marketing ROI. We’re blasted with so much digital noise, and I can’t blame you for missing out on this. The best part is that direct mail marketing is so underused and unsaturated that you can … Read more about 48 Direct Mail Statistics Marketers Should Know in 2024
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Dentist Direct Mail — Automation Drives Consistent Results
Most professionals in private practice successfully use direct mail to get new clients and boost revenue from existing clients. However, sending direct mail can be exceptionally lucrative for dental offices. That’s because, in most cases, direct mail needs to be sent to a fairly specific target … Read more about Dentist Direct Mail — Automation Drives Consistent Results
Happy Victoria Day Wishes, Cards, and Letters
Why Create Happy Victoria Day Wishes, Cards, and Letters It's no secret that consumers are most receptive during holidays. It's also evident that Victoria Day, a holiday that celebrates Queen Victoria’s birthday, is one of those cheerful events on the calendar that Canadians love to celebrate! … Read more about Happy Victoria Day Wishes, Cards, and Letters