As the leading direct mail automation platform, we spend a lot of time researching the importance of direct mail in our digital age. We're living in a world dominated by digital communication. But despite the prevalence of email, social media, and text messaging, there's still a … Read more about Is Direct Mail Still Relevant in the Digital Age?
Quickly Create Direct Mail CSS Stylesheets for Your Clients
Design is one of the most integral elements of direct mail. The colors you add, the fonts you pick, the imagery you include, and the layout you choose all play an essential role in drawing your recipient’s attention and encouraging them to act on your call to action. As you work with … Read more about Quickly Create Direct Mail CSS Stylesheets for Your Clients
Direct Marketing Tools That Will Help You to Grow Your Business
Want to reach your consumers but tired of the intermediaries and dependence on other platforms? Direct marketing is the answer. Instead of relying on others to promote your business, direct marketing helps you reach your consumer with personalized marketing campaigns and messages. Because … Read more about Direct Marketing Tools That Will Help You to Grow Your Business
15 Genius QR Code Ideas for Marketing in 2023
QR codes are making their way into our daily lives. We have seen QR codes popping up in many places. Be it on your restaurant table for scanning the menu, while making a cashless transaction, or while seeing unique marketing campaigns that take you to a company’s website or social profiles … Read more about 15 Genius QR Code Ideas for Marketing in 2023
Easily Distribute and Manage Creative Templates for Your Clients
Managing multiple direct mail marketing campaigns isn’t as easy as it sounds. It is a time and resource heavy process that requires you to be constantly on your feet to create new designs that satisfy your various clients. Instead of starting from scratch, you can use creative design … Read more about Easily Distribute and Manage Creative Templates for Your Clients
Non-Profit Bulk Mailing: Your Ultimate Guide
If you’re a non-profit company, good news! You can access many mailing benefits that can help reduce overheads. And there’s even better news; you no longer have to shell out much money to bulk mail your letters or postcards. As a direct mail automation platform, we have created … Read more about Non-Profit Bulk Mailing: Your Ultimate Guide
Why Consumers Trust Direct Mail Marketing
While the history of direct mail precedes our 16th president, one of his famous quotes underscores why modern consumers trust direct mail marketing. Trust is the basis for all commercial transactions, and marketers work hard to build and maintain it. It is the underlying foundation for the … Read more about Why Consumers Trust Direct Mail Marketing
How to Build Brand Awareness while Generating Leads with Direct Mail
Brand awareness creates a huge strategic advantage for businesses. It’s the ultimate goal of any marketing endeavor. When potential customers think of the products that you sell, you want them to think of your brand first. That type of brand association helps customers to check out your offering … Read more about How to Build Brand Awareness while Generating Leads with Direct Mail