If you are a nonprofit working in the USA, you can qualify for nonprofit mailing privileges set by the United States Postal Service (USPS). This includes special pricing that can help you cut costs by 50-80% when you mail your annual letter, event invites, or any other direct mail. … Read more about How to Get Your Nonprofit Mailing Permit in the US
Webhooks vs API: Automating Direct Mail like a Pro with Postalytics Webhooks
Completing your marketing tasks would be challenging without data moving easily from one tool to another. Imagine not receiving important notifications about your projects on Slack. Or not being able to connect your direct mail tool with your CRM tool. The result would be data silos - leading … Read more about Webhooks vs API: Automating Direct Mail like a Pro with Postalytics Webhooks
Developing Advanced Direct Mail Campaigns with the Postalytics API
Direct marketing can help businesses form personal connections with customers. However, it's only effective if you send targeted direct mail pieces and track relevant metrics. With direct mail API, the entire process – from creating a postcard or letter to tracking delivery and response metrics – … Read more about Developing Advanced Direct Mail Campaigns with the Postalytics API
From Concept to Mailbox: Simplifying Direct Mail with Automation Tools by Postalytics
Do you avoid direct mail marketing because it takes too much time and effort? Or do you feel the ROI is not worth it? One reason could be that you’re not using direct mail automation. Automation tools like Postalytics can speed up your campaign production and drive more conversions. If you're … Read more about From Concept to Mailbox: Simplifying Direct Mail with Automation Tools by Postalytics
8 Next-Level Direct Mail Strategies: Leveraging Automation for Impact with Postalytics
Direct mail gets a bad reputation as the service that does nothing but clog your letterbox. Did you know that 57% of Baby Boomers, 45% of Gen X, 41% of Millennials, and 37% of Gen Z would be disappointed if they stopped getting direct mail? Traditional direct mail is still as effective … Read more about 8 Next-Level Direct Mail Strategies: Leveraging Automation for Impact with Postalytics
Nonprofit Engagement Strategies with Direct Mail Automation
For nonprofit organizations, the challenge is twofold – vying for donations and building long-lasting relationships with your community. But when dealing with constrained budgets and resources, you need effective strategies. One such strategy is direct mail automation. As a direct … Read more about Nonprofit Engagement Strategies with Direct Mail Automation
Direct Mail Marketing: 10 Strategies for Highly Effective Campaigns
Did you know that direct mail has a higher open rate of 80-90% than email’s 20-30%? Sounds great, right? But is it enough to get high open rates, or should you focus equally on conversions? While direct mail as a channel has brought great results to businesses, it’s important to have … Read more about Direct Mail Marketing: 10 Strategies for Highly Effective Campaigns
A Guide to Medicare Direct Marketing: 5 Essential Strategies for Success
Medicare is a federal health insurance program that primarily covers seniors. As of March 2023, an estimated 65 million seniors are enrolled in Medicare. It’s a huge market. Many businesses, like health insurance companies, pharmaceutical companies, and healthcare providers, serve these … Read more about A Guide to Medicare Direct Marketing: 5 Essential Strategies for Success