Brands that invest heavily in direct mail solutions are reaping the benefits. For all of the focus on digital platforms in modern marketing, direct mail is a surprisingly effective marketing channel that continues to be an unsung hero for companies in nearly every industry. What's driving … Read more about 8 Features to Look for In Modern Direct Mail Solutions
Direct Mail Postcards That Produce – 7 Tips
Since the launch of Postalytics, we've seen a lot of direct mail postcards from thousands of campaigns. When we analyze winning postcard marketing campaigns, we've found some consistent themes that every marketer and designer can benefit from. Following these guidelines can help make sure you create … Read more about Direct Mail Postcards That Produce – 7 Tips
5 New Ways To Use Direct Mail And Email Marketing For Multichannel Success
Many marketers are well versed in the use of direct mail and email marketing. Not many know how to combine them effectively. They're commonly used as stand-alone direct marketing channels, with teams, technologies and processes that have been built out over the years to support their strengths … Read more about 5 New Ways To Use Direct Mail And Email Marketing For Multichannel Success
15 Top Direct Mail Marketing Trends
Direct Mail Marketing has been making a resurgence. With email and digital ads being such crowded channels, it is hard for marketers to stand out from their competitors, and new research shows that buyers trust direct mail. As a result, there has been a rekindled appreciation for direct mail as a … Read more about 15 Top Direct Mail Marketing Trends
Direct Mail Success – 8 Direct Mail Experts Reveal Their #1 Tip
Digital tools have revolutionized marketing. Today’s marketers have more data, more tools, and more channels to connect with prospects. SEO, inbound, email marketing, and social media have all left an indelible mark on the marketing landscape. Marketers now have the tools to create multi-channel … Read more about Direct Mail Success – 8 Direct Mail Experts Reveal Their #1 Tip
Direct Mail Delivers Double Digit Response Rates
Watch as acclaimed Chief Creative Officer Nancy Harhut and Postalytics CEO Dennis Kelly discuss ways that Postalytics clients are using direct mail to improve multi-touch campaign response rates. Nancy, one of the most successful creative directors in the world, demonstrated how the most successful … Read more about Direct Mail Delivers Double Digit Response Rates
8 Direct Mail List Tips and Best Practices
Buying or renting a direct mail list is often the fastest way to start generating leads or sales for your business. Unlike email, where list purchasing is a no-no, direct mail lists are solid tools that are used by marketers in organizations of all sizes. Full service list brokers can make the … Read more about 8 Direct Mail List Tips and Best Practices
THE EARLY RESULTS ARE IN
A Data Driven Study of how Postalytics Customers Stand out from the Crowd, Improve Conversion Rates, and Contribute More to Revenue. Get The Full Report! It's getting harder and harder for marketers to stay relevant and engage in meaningful interactions. Marketing mediums such as Social, Native, … Read more about THE EARLY RESULTS ARE IN