Personalization makes 84% of consumers feel more likely to open direct mail materials. It shouldn’t come as a surprise. Think about it. Which messages resonate with you the most? Which direct mail items are you tempted to open? It’s almost always the personalized ones. As a direct mail … Read more about 6 Personalization Best Practices for Data-Driven Direct Marketing
The Best Direct Mail Automation Software in 2024
Direct mail automation software allows teams to focus on what matters most — creating effective campaigns and working on what makes campaigns successful. It now handles manual activities like triggering a direct mail based on customer action, deploying the campaign for print, and tracking … Read more about The Best Direct Mail Automation Software in 2024
![[POSTALYTICS] Restaurant Marketing 15 Most Effective Tactics](https://www.postalytics.com/wp-content/uploads/2023/01/POSTALYTICS-Restaurant-Marketing-15-Most-Effective-Tactics-1024x536.png)
Restaurant Marketing: 15 Most Effective Tactics in 2024
Starting up a business can be an enormous task – especially when it comes to the restaurant industry. In many towns, local restaurant owners will have dozens of other businesses to compete with, which makes standing out among local customers a top priority. But how do you make your … Read more about Restaurant Marketing: 15 Most Effective Tactics in 2024
The Best Marketing Agency Services to Offer Your Clients
What marketing services should you offer clients in 2024? Any marketing agency that wants to get ahead should consider offering a special service to their new clients. Providing them with extra support and advice will strengthen your relationship with them and promote client retention. When done … Read more about The Best Marketing Agency Services to Offer Your Clients
How to Sell Online Courses: The Beginners Guide for 2024
With the rising popularity of online education, there is an excellent opportunity for companies and individuals to grow their businesses by selling online courses. More companies are also using online business courses to train their employees, replacing traditional classroom training. The … Read more about How to Sell Online Courses: The Beginners Guide for 2024
How to Nurture B2B Leads for Best Results in 2024
As the buying journey changes, shoppers are doing more research on their own and waiting until they gather substantial information before making a business purchase or signing up for a business account. According to Forrester Research, potential customers wait until they are 65% to 90% of the way … Read more about How to Nurture B2B Leads for Best Results in 2024
9 Emerging Healthcare Marketing Trends of 2024
Emerging trends can help marketers uncover their next-best move. And as the leading direct mail marketing automation platform, we spend a lot of time studying marketing trends. So, let’s dive in and analyze some of the fastest-growing healthcare marketing trends. Marketing trends define how the … Read more about 9 Emerging Healthcare Marketing Trends of 2024
![[POSTALYTICS] Utilizing HubSpot for Direct Mail Campaign Alert and Response Management](https://www.postalytics.com/wp-content/uploads/2023/07/POSTALYTICS-Utilizing-HubSpot-for-Direct-Mail-Campaign-Alert-and-Response-Management-1-1024x536.png)
Utilizing HubSpot for Direct Mail Campaign Alert and Response Management
For many marketers, the hardest part of direct mail management isn't designing or deploying the mail. The challenge is calculating the responses and tracking the delivery notifications and alerts. But what if there was a better way of managing your campaigns? What if you could get alerts … Read more about Utilizing HubSpot for Direct Mail Campaign Alert and Response Management