Direct Mail Tracking

Measure the impact of your direct mail campaigns and turn insights into action.

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Trusted by thousands of Organizations

Free templates

No mailing caps

3,000+ integrations

Track Direct Mail with Intelligent Mail Barcodes

Frustrated by the uncertainty of traditional mail campaigns? With Postalytics, you can keep an eye on your direct mail campaigns as they happen.

 

With the USPS Intelligent Mail Barcode system, you’ll know exactly where each piece of mail is. We synchronize this back to your CRM so you can see in your contact records when the piece of mail is delivered. You can use this information to trigger other marketing efforts, such as a call or email.

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Monitor Engagement with Personalized URL Tracking

Ever wondered who actually visits your website after receiving your mail? Postalytics makes it easy by giving each recipient their own personalized URL.

 

When they scan or click, you can see exactly who’s engaging with your content. This tracking feature comes bundled with Postalytics, so you get all these insights without any extra costs.

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Analyze Results With Real-Time Dashboards

Understanding how well your campaigns are performing is crucial for success –  Postalytics provides detailed dashboards that give you real-time data on delivery, open and response rates.

 

These insights help you identify what’s working and what needs improvement, helping you optimize future campaigns for better results.

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Synchronize data with integrated CRM

With Postalytics, say goodbye to messy, disconnected data – no more data silos. 

 

Postalytics integrates smoothly with your CRM, bringing all your tracking information into one place. You’ll always have up-to-date information on your prospects, and you can use this data to tailor your next marketing move, whether that’s a personalized email or another piece of mail.

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Choose the Right Plan for You

Start with a free account today. No credit card required.
No need to cancel your account as you will always have a free account with Postalytics.

Free Plan

✅Direct Mail Editor & Proofer

✅ One User Login

✉️ Send Samples

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Pro & Agency Plan

✅ Lowest Per-Piece Price

✅ Unlimited White Labeled Client Accounts & Margin

✅ Easy Management Tools

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Drives Success for Nonprofits with Automated Direct Mail

Learn how Postalytics helped a nonprofit tech shop automate direct mail, boosting engagement and success in Connecticut’s Project Success.

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Postalytics integrates with your favorite tech

Discover 3,000+ direct mail integrations developed to help marketers

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Get Inspired By

Find out how Postalytics customers outperform their competition with direct mail

Boosting Vacation Rental ROI with Direct Mail Automation

Explore how Postalytics’ no-minimum direct mail automation significantly increased ROI for a vacation rental company through targeted campaigns.

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Boosting Orders With Targeted Direct Mail

Re-engage email non-responders with postcards.


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Driving 500% ROI with Automated Direct Mail

Learn how an eCommerce company used Postalytics' automated direct mail to re-engage inactive customers, resulting in a 500% ROI boost.


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Making Every Campaign Count

See how targeted direct mail campaigns drove higher donations and engagement for a nonprofit


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Frequently Asked Questions

Our Customers Say It Best

“I’ve worked with direct mail before. But never anything like Postalytics. It’s very versatile and customizable, and they keep improving it!”

– Mark, The Member Closing Center (MCC)

Start with Direct Mail Tracking Today

The first direct mail automation platform. Reap tested-and-tried marketing channels from the comfort of your computer.